About Googlelytics

Googlelytics was created with the purpose of setting up a fresh source of information for beginning to intermediate web analytics and web marketing professionals and online business owners with an interest in analytics. As a professional web marketer and web analytics practitioner Googlelytics is also a platform to develop my personal web marketing and web analytics skills.
The site/blog is very much a learning tool and is contstantly developing, following the example of web analytics itself which is a discipline that’s in constant change. Your feedback is important to help grow the knowledge on this site so feel free to leave comments or drop me a line with questions/suggestions!

Behind Googlelytics - Edward Lansink

My name is Edward Lansink, I’ve been working in web marketing and web analytics since 2005 with an international software development company and provide consultancy services to a few online retailers who have grown to understand the increasing importance of optimization of their websites and marketing spend.

Disclaimer

Googlelytics is in no way affiliated with Google. Whereas Google Analytics is very much appreciated as an excellent tool to kick off any organization’s web analytics efforts with it is not the blog’s intention to endorse the use of Google Analytics instead of commercial web analytics solution providers. This free tool is simply great for beginning to intermediate level web analysts but for advanced reporting and functionality commercial packages offer much more value.

Contact

Feel free to get in touch with any questions/comments/requests!